SERVICES & COMPETENCIES

Experienced in almost every aspect of Digital Marketing & Communications including:

DIGITAL MARKETING

• FULL SERVICES CONSULTANT
  
• BUSINESS STRATEGY DEVELOPMENT
  
• CAMPAIGN/PROGRAM DEVELOPMENT & MANAGEMENT
  
• WEB DESIGN & DEVELOPMENT
  
• EMAIL MARKETING
  
• LANDING/MICRO SITES
  
• CUSTOMER INTENT MODELING
  
• CONTENT DEVELOPMENT/MANAGEMENT
  
• PHOTOGRAPHY & DIGITAL IMAGING
  
• COPYWRITING/EDITING (samples available upon request)
  
• ANALYTICS MEASUREMENT & ANALYSIS/REPORTING
  
• PR & SMPR (SOCIAL MEDIA PR)
  
• VIDEO MARKETING
  
• SEO/SEM
  
• MOBILE MARKETING
  
• SOCIAL MEDIA MARKETING
• BANNER/DISPLAY AD CREATION
  
• USABILITY & USER EXPERIENCE
  
• INFORMATION DESIGN/ARCHITECTURE
  
• USER ACCECPTENCE TESTING
  
• QA/QC/COMPLIANCE
  
• BEST PRACTICES & PROCESS DEVELOPMENT
  
• AGENCY & OFF-SHORE/IT MANAGEMENT/COORDINATION

TECHNICAL/PROGRAMS:

• DREAMWEAVER
  
• FLASH
  
• PHOTOSHOP & ADOBE CS
  
• QUARK
  
• POWERPOINT
  
• VISIO
  
• MS OFFICE SUITE
  
• HTML/JS/XML
  
• (LIGHT PERL & PHP)
  
• ACCESS
  
• MS PROJECT
  
• OMNITURE, WEBTRENDS, GOOGLE ANALYTICS ETC
  
• GOOGLE APPLIANCE
  
• EXACT TRAGET (& OTHER VARIOUS EMAIL TOOLS)
  
• SALESFORCE.COM
  
• INTERWOVEN TEAMSITE
  
• ELOQUA
  
• SHAREPOINT (LIGHT EXPERIENCE)
  

PRINT DESIGN & PRODUCTION

• POWERPOINT
• PRINT DESIGN & PRODUCTION
• GRAPHIC DESIGN & LOGO DESIGN
  
• QUARK, ILLUSTRATOR
  
• ILLUSTRATION

Copyright 2017 © Michael J. Kraycik. All Rights Reserved.